Details

InstitutionProgram


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Institution
University of Canberra - Sydney Hills
Currency
AUD
Program Level
Bachelor's Degree
Program
Business (Marketing)
Summary

This course will provide you with a strong foundation of the principles and conceptual frameworks of marketing, as used in both academia and the workplace, within a business context which focuses on economic strategies, financial outcomes and entrepreneurship. You'll explore a variety of cognitive, technical and communication skills to analyse, review and explore marketing problems, providing innovative solutions for a range of real-world public, private and not-for-profit enterprises.

You'll study how consumers behave in different settings, and will develop innovative marketing plans for domestic and international frameworks. You'll also learn how to conduct marketing research and will explore the genre of digital marketing, while gaining skills in negotiation and sales management. This highly practical course centres on using innovative and challenging real-world scenarios for assignment and project work, and you'll graduate as a confident and experienced marketeer ready for employment across a range of business sectors.

Tuition Fees
37900.00 AUD
Duration
Year
Application Fee
0.00 AUD
Living Costs
0.00 AUD
CertificateName
Busniess of (Marketing)
Intake
January, February, March, April, May, June, July, August, September, October, November, December
Program Length
3 years
IsActive
Co-Op Internshiop
Acadmic Assemnt
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