Details


Institution: Kingston University London
Currency: €
Program Level: BSc(Hons)
Program: Marketing
Summary: Nowadays, most of us spend a lot of time online; using social media, shopping, gathering information and engaging with others. Therefore digital marketing is at the heart of all businesses and digital channels are a great way to raise awareness and build relationships to understand, attract, reach, engage, convert, and retain customers.

This new Marketing course is designed to be Digital First, Future Focused. The course will equip you with the fundamental knowledge and understanding of the marketing eco-system and how to develop creative, digitally enhanced solutions. You will be in a great position to develop your management skills too, whilst developing a global outlook.

The course covers key marketing theories and principles, brand strategy and development, digital marketing, advertising, creative content marketing, commercial strategy, and project management but also allows for specialisation in design or data analytics.
Tuition Fees: 17700.00 €
Duration: Year
Application Fee: 0.00 €
Living Costs: 0.00 €
CertificateName: Marketing BSc (Hons)
Intake: January, September
Program Length: 3 years
IsActive: ✖
Co-Op Internshiop: ✔
Acadmic Assemnt: ✖