Details

InstitutionProgram


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Institution
University of Sussex
Currency
Program Level
BSc(Hons)
Program
Marketing and Management
Summary

Today’s business environment is dynamic and competitive. Survival, profitability and growth are key business drivers. Modern leaders need to understand consumer behaviours, market trends, data and metrics to make effective strategic decisions.

Sustainability and social responsibility shape business practices. This CIM-accredited course will prepare you to address both current and future business challenges.

You’ll join a Business School of leading academics who are shaping policy and practice. Our culture of research excellence includes expertise in areas such as brand authenticity, AI in marketing, and technological innovation.

You’ll have access to our established industry connections, state-of-the-art facilities and enhanced careers support. You can also join our dynamic Marketing Society, which hosts popular events such as panel discussions with industry experts and opportunities to connect with successful alumni.

By studying at Sussex, you will:

  • learn how to critically evaluate organisational and consumer behaviour
  • explore marketing strategy, brand development and new product management
  • understand the entrepreneurial process and strategic decision-making
  • learn to use digital tools and data analytics
  • develop your study skills with the support of an Academic Success Adviser
  • access opportunities for mentoring, networking and guest lectures.

Additionally, you can personalise your learning experience by selecting from a range of contemporary and business-focused modules. You can tailor your degree to the areas of business you’re most interested in

Tuition Fees
22575.00 €
Duration
Year
Application Fee
0.00 €
Living Costs
0.00 €
CertificateName
Marketing and Management BSc (Hons)
Intake
September
Program Length
3 years
IsActive
Co-Op Internshiop
Acadmic Assemnt
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