Details

InstitutionProgram

Institution

University of Sussex

Currency

€

Program Level

BSc(Hons)

Program

Marketing and Management with Psychology

Summary

From managing your customers to launching your own company or working with a global brand – this course prepares you for your future career path. You will study a combination of marketing and management theory and practice. And studying psychology will help you understand human behaviour relative to the business world.

On this course, you will:

• critically evaluate organisational and consumer behaviour
• learn about marketing strategy, international marketing, digital marketing and marketing analytics
• get to understand brand and new product management
• develop your understanding of key aspects of business, including economics, accounting and management
• study contemporary issues in marketing, entrepreneurship and consumer behaviour
• discover why people behave in certain ways by looking at their psychological drivers
• prepare for the workplace while tailoring your degree to your career path.

You'll engage with expert professionals. This will challenge you with new perspectives, ideas and approaches. And your Academic Success Adviser will help you with academic study skills. This includes critical thinking, presenting, academic writing, and note-making.

You also have the opportunity to combine different optional modules. You can explore what interests you most across marketing, management and entrepreneurship. There is also the opportunity to enrich your study experience by applying for a placement or to study abroad.

Tuition Fees

22575.00 €

Duration

Year

Application Fee

0.00 €

Living Costs

0.00 €

CertificateName

Marketing and Management with Psychology BSc (Hons)

Intake

September

Program Length

3 years

IsActive

✖

Co-Op Internshiop

✔

Acadmic Assemnt

✖